The modern business world is on hype about data analytics and there is a reason. Digging deep into historical data strings is a way to valuable insights that might generate new revenue streams to boost efficiency and to discover improved ways of doing things. Does this mean data analytics cannot fail? Of course not.
In this blog post, we are highlighting 5 different cases where data analytics failed one or another way. Not matter it was because of wrong presumption, bad execution, missing variables or wrong numbers – the results were at least surprising and definitely not nice.