Boston Matrix is a simple analytics diagram displaying business data in a convenient manner to deliver insights to managers on the performance of a product in terms of profitability and sales volumes. This data visualization approach, also known as growth-share matrix or portfolio diagram can be applied not just in terms of product performance but also in terms of ranking almost everything, including customers, revenue sources, marketing activities, etc. It is suitable even for NGOs willing to be more efficient in fundraising.
Google just surprised the data savvy community by withdrawing the limitation of 5 reports created within the free trial in their Data Studio product. The change was announced by Nick Mihailovski, product manager for Google Data Studio, in a recent blog post and via the official Google Analytics Twitter account.
We removed Data Studio limits based on your feedback. We’d love to hear what new integrations you’d like to see: https://t.co/wRgjTfARYe
— Google Analytics (@googleanalytics) February 2, 2017